News Magazine Development and Management

News Magazine Development and Management

KSUT was ready to showcase local and regional news stories with a weekly show. I conceptualized and launched the program and podcast Four Corners Edition. My workflow included developing a brand, editorial strategy, and script template. I also contracted show theme...
“Night Blend” Music Format Creation

“Night Blend” Music Format Creation

I crafted a cost-effective overnight music service consistent with KSUT’s Triple-A format and mission of “music discovery.” The Night Blend project included: • Building hourly clocks to carefully balance music flow and rotation• Creating and...
Copywriting for Product Launch

Copywriting for Product Launch

I was part of the launch team for QuikRStuff’s Quik Rack Mach2 bike rack. I wrote website copy, blog articles, and email marketing campaigns for the pre-order rollout. Here’s some additional copywriting for the product launch, which I wrote for...